COLING 2022main8 citations

Analyzing Persuasion Strategies of Debaters on Social Media

Matti Wiegmann, Khalid Al Khatib, Vishal Khanna, Benno Stein

Abstract

Existing studies on the analysis of persuasion in online discussions focus on investigating the effectiveness of comments in discussions and ignore the analysis of the effectiveness of debaters over multiple discussions. In this paper, we propose to quantify debaters effectiveness in the online discussion platform: “ChangeMyView” in order to explore diverse insights into their persuasion strategies. In particular, targeting debaters with different levels of effectiveness (e.g., good vs. bad), various behavioral characteristics (e..g, engagement) and text stylistic features (e.g., used frames) of debaters are carefully examined, leading to several outcomes that can be the backbone of writing assistants and persuasive text generation.

BibTeX
@inproceedings{wiegmann-etal-2022-analyzing,
    title = "Analyzing Persuasion Strategies of Debaters on Social Media",
    author = "Wiegmann, Matti  and
      Al Khatib, Khalid  and
      Khanna, Vishal  and
      Stein, Benno",
    editor = "Calzolari, Nicoletta  and
      Huang, Chu-Ren  and
      Kim, Hansaem  and
      Pustejovsky, James  and
      Wanner, Leo  and
      Choi, Key-Sun  and
      Ryu, Pum-Mo  and
      Chen, Hsin-Hsi  and
      Donatelli, Lucia  and
      Ji, Heng  and
      Kurohashi, Sadao  and
      Paggio, Patrizia  and
      Xue, Nianwen  and
      Kim, Seokhwan  and
      Hahm, Younggyun  and
      He, Zhong  and
      Lee, Tony Kyungil  and
      Santus, Enrico  and
      Bond, Francis  and
      Na, Seung-Hoon",
    booktitle = "Proceedings of the 29th International Conference on Computational Linguistics",
    month = oct,
    year = "2022",
    address = "Gyeongju, Republic of Korea",
    publisher = "International Committee on Computational Linguistics",
    url = "https://aclanthology.org/2022.coling-1.600/",
    pages = "6897--6905"
}
Analyzing Persuasion Strategies of Debaters on Social Media · COLING 2022