EMNLP 2024main9 citations

Virtual Personas for Language Models via an Anthology of Backstories

Suhong Moon, Marwa Abdulhai, Minwoo Kang, Joseph Suh, Widyadewi Soedarmadji, Eran Kohen Behar, David Chan

Abstract

Large language models (LLMs) are trained from vast repositories of text authored by millions of distinct authors, reflecting an enormous diversity of human traits. While these models bear the potential to be used as approximations of human subjects in behavioral studies, prior efforts have been limited in steering model responses to match individual human users. In this work, we introduce Anthology, a method for conditioning LLMs to particular virtual personas by harnessing open-ended life narratives, which we refer to as backstories. We show that our methodology enhances the consistency and reliability of experimental outcomes while ensuring better representation of diverse sub-populations. Across three nationally representative human surveys conducted as part of Pew Research Center’s American Trends Panel (ATP), we demonstrate that Anthology achieves up to 18% improvement in matching the response distributions of human respondents and 27% improvement in consistency metrics.

BibTeX
@inproceedings{moon-etal-2024-virtual,
    title = "Virtual Personas for Language Models via an Anthology of Backstories",
    author = "Moon, Suhong  and
      Abdulhai, Marwa  and
      Kang, Minwoo  and
      Suh, Joseph  and
      Soedarmadji, Widyadewi  and
      Behar, Eran Kohen  and
      Chan, David",
    editor = "Al-Onaizan, Yaser  and
      Bansal, Mohit  and
      Chen, Yun-Nung",
    booktitle = "Proceedings of the 2024 Conference on Empirical Methods in Natural Language Processing",
    month = nov,
    year = "2024",
    address = "Miami, Florida, USA",
    publisher = "Association for Computational Linguistics",
    url = "https://aclanthology.org/2024.emnlp-main.1110/",
    doi = "10.18653/v1/2024.emnlp-main.1110",
    pages = "19864--19897"
}
Virtual Personas for Language Models via an Anthology of Backstories · EMNLP 2024