4 accepted papers
A/B testing has become a gold standard for modern technological companies to conduct policy evaluation. Yet, its application to time series experiments, where treatments are sequentially assigned over time, remains challenging. Existing designs suffer from two limitations: (i) they do not fully leve…
Experimental design has emerged as a powerful approach for improving the sample efficiency of A/B testing, yet existing designs rely critically on correctly specified models. We study robust sequential experimental design under model misspecification and develop a unified framework that covers both …
A/B testing has become the gold standard for modern technological industries for policy evaluation. Motivated by the widespread use of switchback experiments in A/B testing, this paper conducts a comprehensive comparative analysis of various switchback designs in Markovian environments. Unlike many…
This paper studies policy evaluation with multiple data sources, especially in scenarios that involve one experimental dataset with two arms, complemented by a historical dataset generated under a single control arm. We propose novel data integration methods that linearly integrate base policy value…