Yixin Su

2 accepted papers

2025

GenAuction: A Generative Auction for Online Advertising

Yuchao Ma, Ruohan Qian, Bingzhe Wang, Qi Qi, Wenqiang Liu, Qian Tang +9

AAAI 2025technical

Previous ad auctions predominantly relied on rule-based mechanisms, which selected winning advertisements (ads) at the ad-level and subsequently combined them into page views (PVs), leading to suboptimal allocations in multi-round auctions. This limitation stems from the significant computational bu…

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2021

Detecting Beneficial Feature Interactions for Recommender Systems

Yixin Su, Rui Zhang, Sarah Erfani, Zhenghua Xu

AAAI 2021technical

Feature interactions are essential for achieving high accuracy in recommender systems. Many studies take into account the interaction between every pair of features. However, this is suboptimal because some feature interactions may not be that relevant to the recommendation result and taking them in…

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